RUFF has compiled a set of viewership numbers across its multiple broadcast platforms and regions, and come up with some very promising news for the future of MMA in China. Check out their latest press release:
FOR IMMEDIATE RELEASE
RUFF 5 draws nearly 1.3 million TV viewers
Making history as China’s first-ever live-televised MMA broadcast, RUFF 5, which aired on both the Jiangsu Sports Channel and the Guangzhou Sports Channel, was seen by a TV audience of nearly 1.3-million viewers on September 8.
Also made available online via PPTV and QQ / Tencent, RUFF 5 attracted roughly one percent of all potential viewing households in the televised regions, an impressive feat for a first-time airing, and a clear indicator that the Chinese viewing public is ready for RUFF’s brand of domestic Chinese MMA.
RUFF 5 will now go into regular re-airing across China, while RUFF 4 continues to add to its 4.25-million combined viewers through re-broadcasts.
On September 7, 2.6-million viewers watched RUFF 4 on the Chongqing Satellite Channel, while an additional 1.1 million watched on Jiangsu Sports Channel on September 3.
For more on RUFF and RUFF 5 please go to www.RUFFChina.com